What are the building blocks for sucessful communications? Take part in our workshop!
Further information can be found in this PDF
How do I effectively position my company towards investors? Take part in our workshop!
Further information can be found in this PDF
How do I effectively position my company towards the media? Take part in our workshop!
Further information can be found in this PDF
WHERE WE COME FROM AND WHO WE ARE
Piller Public is an owner-managed agency that offers public affairs and communication services. Our customers are individuals, companies, associations, foundations, NGOs and the public sector. Daniel Piller, founder and owner of the agency, can draw on a multitude of experiences and skills from a wide variety of business activities: Corporate Communication, Media and Investor Relations, Internal and Change Communications, Communication Consulting, Public Affairs, political campaigns, business journalism, teaching, communications and media training. He managed global media relations and communications with global employees at Roche for over 12 years. Daniel Piller deepened his knowledge of public affairs as a project manager for political campaigns. The trained economist (lic.rer.pol.) learned to create high quality content with a journalistic perspective as a business editor for the Neue Zürcher Zeitung. Daniel Piller feels particularly at home in the healthcare and life sciences industries - from his own experience he not only understands the requirements of established global players, but also what makes newly founded start-ups tick. His many years of experience in global management functions enables him to successfully lead interdisciplinary project teams and to implement mandates effectively and efficiently. Thanks to his strong personal network in business, politics and in the media, he has already opened some supposedly closed doors for many of his customers. Daniel Piller implements mandates in German and English.
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WHAT WE ARE CONVINCED OF
The satisfaction of the clients is the decisive guarantee for success. Piller Public therefore does everything in its power to exceed the expectations of its clients. We are characterized by uncompromising customer orientation, a strong commitment and a high level of reliability. In cooperation and communication with our clients, we place great value on mutual understanding and trust. We are convinced that effective and successful communication is the result of a functioning interplay of the most varied of factors: tested communication experience in a wide variety of contexts and situations, new communication approaches and channels, well-founded knowledge of the strategy, the goals, the organizational culture, the environment and the relevant target groups of the client. And, last but not least, access to the stakeholder groups that are decisive for the project’s success.
HOW WE ARE ORGANISED
We are a network agency. Thanks to our tried and tested network partners, we are able to adapt quickly and flexibly to the respective project task and size. Our core team includes Startbahnwest (Basel / Zurich) and Sutter Communications (Reinach, BL). The Startbahnwest team stands for tested know-how in marketing and communication strategies, brand management, campaigns, graphics, web design and digital media. The owner of Sutter Communications, Thomas Sutter, has 20 years of experience in association and corporate communications. In close alignment with the client we put together a suitable team with the skills that are essential for the success of the project. The project management is in the hands of Piller Public until the end of the project - we ensure that the communication is coherent and that quality, costs and time frame are right.
CONTACT US FOR AN INITIAL CONVERSATION!
In an initial conversation, we would be happy to talk to you about your communicative challenges and goals - free of charge, of course. We would be happy to welcome you to our place of business in Haus zum Raben at Aeschenvorstadt 15 in Basel.
We support companies and organisations in developing a cohesive communications strategy to build and strengthen the reputation with key stakeholders. Piller Public provides you with insights on the positioning of key stakeholders to a particular project (stakeholder analysis and mapping). We advise you in integrating your most important stakeholder groups with the aim of turning affected parties into solution-oriented dialogue partners (stakeholder management). We will show you on how you can win the general public for your idea using traditional and social media. Piller Public develops public campaigns (campaigning) and support you in implementing them. In all these activities you will benefit from our strong network in business and politics in the north-western region of Switzerland and the Swiss media.
Based on your business strategy, we develop the positioning and brand of your company with you. Piller Public supports you in the development of the messaging, the visual appearance, the website, the LinkedIn campaign, the company presentations, the media or investor releases, the Q & As etc. We make sure that the content and visualization are consistent and congruent to strengthen the positioning and reputation of your company in a sustainable manner. Together with you, we tell the stories of your company in such a way that they create awareness and trust among key stakeholders. Thanks to our strong personal network in the economy and politics of North-western Switzerland as well as the Swiss media, we can help you open doors to important target groups.
We make the external communication of your organisation more efficient and effective. Jointly with you, we will strengthen your media relations and social media activities to strengthen the reputation of your organization. Piller Public advises you in strategy, content, target groups and tactics. You profit from our strong network with media in Switzerland and with the trade media of the pharmaceutical and biotech industry. We set up background talks, organize media conferences, and help you tell your story to make headlines and generate postings. On your behalf, we act as a media office and manage your presence in the social media.
We work with you to develop an investor relations strategy that fits your communication strategy and the current stage of development of your company. This includes a clear positioning and a convincing value proposition. We support you in the preparations for your meetings with private and institutional investors and the creation of attractive investor pitch presentations. In a 1: 1 training we prepare you for upcoming pitches.
Piller Public supports you in the strategy and implementation of internal communication with the aim of creating a common understanding of the vision, goals and values. Our heart beats for the ultimate discipline of internal communication: change communication. It conveys the need for change, the goal, the path and the progress of the change in order to provide orientation. Change communication focuses on people, stories and emotions in order to generate energy for change. It deliberately relies on dialogue and proactively addresses the challenges of the change, because only then is it credible. And last but not least, the change communication provides transparent and timely information about decisions in order to create security.
If your organization runs into problems from one day to the next, Piller Public works with you to develop a communication strategy for this difficult situation. Our goal is to build trust and not risk it. We rapidly analyse your specific crisis situation and show you the possible options for action with the necessary calm and external optics. Jointly with you we ensure that your organisation is prevented of reputational damage or that it is kept as small as possible. This also applies to communication accompanying a litigation (Litigation PR), which we plan and implement in close consultation with the litigating lawyers. After the storm, Piller Public will support you in how you can rebuild, strengthen and sustain the company's reputation in the long term.
Piller Public coaches you in communications to ensure that you are coming across focused, credibly, authentically and engaged. We train you how to manage a conversation in tricky and unpleasant situations. In doing so, we think about your starting position and the specific setting of your communication, e.g. internal meetings with employees or the executive board, media interview, presentation to investors, public panel discussion or a background discussion with a politician.
Piller Public moderates your internal or external communication event, your panel discussion or your workshop. This allows you to focus on your actual role as supervisor, project manager or subject matter expert. We are also available as a presenter for tricky situations and controversial content.